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Showing posts from April 28, 2011

MARKETING TRENDS FROM CALIFORNIAS GROWERS (HOW OTHER CROPS ARE BOOSTING SALES)

Source: Progressive Grocer magazine
California Fresh: The Growth in Produce
By Jennifer Strailey PG presents a special report on blossoming spring sales.
Illustration By Julia Rice

When it comes to homegrown produce, California is king.
The state produces nearly half of the country's fruits, nuts and vegetables.
The Golden State's 81,500 farms and ranches garnered $34.8 billion from its 400 agricultural commodities in 2009, making it the richest farming state in the nation, according to the Sacramento-based California Department of Food and Agriculture (CDFA). 
Of that, more than $19 billion was attributable to the sale of fruits, nuts, vegetables and melons, according to the organization.
Americans aren't the only ones enjoying California's abundance of fresh fruits and veggies.
 The state is also the nation's largest agricultural exporter. 
In 2009, California's farmers and ranchers exported some $12.4 billion worth of agricultural products — more than 22 percent of th…

MANGOES TANGO WITH TACOS: THIS SUMMER'S HOTTEST COMBO

Make It Easy: Tacos meet mangoes in spring9:00 PM, Mar. 31, 2009  |  
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Written byJOHNATHAN L. WRIGHT
jwright@rgj.com FILED UNDER
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INDIA PINES FOR MISSING MANGO IN 2011 SEASON

Sharadha Narayanan Express News Service First Published : 28 Apr 2011 11:14:00 PM IST Last Updated : 28 Apr 2011 06:57:50 AM IST



CHENNAI: If you’re part of that legion of mango fans who’re dismayed that it’s almost May and the good mangoes haven’t arrived yet, we do not have good news for you. Blame it on the robust monsoons for delaying the silver lining during scorching summer — the season of tangy mangoes - and making it costlier than usual. More money and smaller mangoes is what you’re most likely to have enjoyed this April, though the actual mango season begins well in late February in the state. “By end February, we begin sale of the early yields of Kerala mangoes, and some Tamil Nadu varieties like Imampasand and Malgoa. But the first lot mangoes this year came only in the first week of April,” explained Ramesh, a mango dealer for nearly 25 years at the Koyambedu wholesale fruit market. This delay has made mangoes dearer, with customers paying higher to get a taste of the first mangoes…

PHILIPPINES: SEED BANK HAS LONG POLITICAL CONNECTION

Manila Seedling Bank – still greening it up Moammar Gaddafi and Imelda Marcos, in a way, were behind the reforestation of many parts of Luzon. It was May 1977 when Imelda visited Libya for the second time.  Her mission was to seek a steady oil supply from Libya. Part of her itinerary was a visit to a large-scale, mechanized seedling nursery using the latest technology from Finland. She was impressed with the concept instantly; by September, in time for the birthday of President Marcos, the Manila Seedling Bank was born, with the very same greenhouse technology from Finland that she saw in Libya. The 7-hectare nursery and seedling center, right on the corner of EDSA and Quezon Avenue in Quezon City, has survived People Power and the years since, albeit without government support that was withdrawn in 1986, as with many projects linked to Mrs. Marcos. Formerly supported by the Philippine Charity Sweepstakes Office and Duty Free Shops of the Philippines, it was then the most modern plant nurser…

TAIWAN: ORGANIC FARMER TAKES EXTRA CARE WITH MANGOES

Taiwan farmer feeds mangos milkPublication Date:04/28/2011Source: Liberty Times
Taiwanese fruit farmer Lin Jui-chen is growing disease-resistant golden mangoes using organic fertilizer made from milk in an effort to boost crop quality and tap a greater share of the export market. Lin said that since mangoes are prone to disease and injury, which scar them and affect their retail value, most farmers use large amounts of pesticide.  This affects the growth of the trees, contaminates soil and causes health hazards for consumers. “My organic mango cultivation, on the other hand, use the most natural methods possible to give the soil a break and help improve the environment,” he said. “Best of all, consumers can enjoy fruit of the highest quality.” To reduce damage from disease and insects, Lin said he uses a special blend of neem oil, hot pepper juice, soapberry and garlic extract.  “This wicked brew works a treat to keep my mangoes looking ripe and juicy,” he added.

NICE INTRO "TEASER" FOR THE IMO PROJECT: "MANGO & THE GALLEON TRADE"

NMB EVALUATES ITSELF (FINDS EVERYTHING GROOVY)

From the NMB News Letter (April 28, 2011)




"The NMB, like all federal commodity boards, is required to periodically evaluate the program’s effectiveness and return on investment to the industry. 


This process strengthens the program by helping the staff, board members and industry better understand how the program is working.

The NMB commissioned a research study to track how and why consumers decide to buy mangos.


 Dr. Ronald Ward, professor emeritus of the University of Florida, Gainesville, researched mango import data tracked how consumers were affected by NMB marketing programs by tracing mango purchases from import to consumption."

IT'S OFFICIAL : NMB CONFIRMS OUTREACH MEETING IN LA QUINTA, CALIFORNIA

Next Board Meeting
The NMB's next board meeting is 
scheduled for the week of September 11 in 
La Quinta, CA. 




Detailed information will be 
posted in the calendar section of 
mango.orgas it becomes available.

NYT: JUST ADD MANGOES TO THOSE TACOS!

RECIPES FOR HEALTHShrimp and Mango TacosAndrew Scrivani for The New York Times By MARTHA ROSE SHULMANPublished: April 25,  This sweet and pungent combination of mango, shrimp, chilies and cumin is as quick to put together as a stir-fry. Indeed, if you don’t have corn tortillas on hand, serve the shrimp with rice. Recipes for HealthMartha Rose Shulman presents food that is vibrant and light, full of nutrients but by no means ascetic, fun to cook and to eat. See All Recipes for Health »Visit Recipes for Health on Facebook. RelatedRecipes for Health: The ‘King of Fruits’ Commands Respect (April 25, 2011)Recipes for Health: Pigeon Peas With Mango (April 26, 2011)

NASH FINCH: SALES DROP 7% IN Q1

Top Stories » Headlines » Business Focus Apr 28, 2011 Nash Finch Q1 Sales Down Nearly 7%

Minneapolis-based grocery distributor Nash Finch Co. reported total company sales for the first quarter of 2011 were $1.10 billion, compared to $1.18 billion in the prior-year quarter, a decrease of 6.8 percent.
“We are pleased with the year-over-year increase in our first quarter consolidated EBITDA and the improvements in consolidated EBITDA from each of our business segments, as well as the improvement in EBITDA as a percentage of sales,” said Alec Covington, Nash Finch president and CEO. 
“While the overall top line continues to be a challenge, we have focused on improving profitability through initiatives to increase margins, improve productivity and contain expenses.”
Net earnings for Q1 2011 were $7.5 million, or 57 cents per diluted share, as compared to net earnings of $7.9 million, or 59 cents per share, in the prior year quarter.
The military segment net sales decreased 0.4 percent in Q1 compa…